The emails to my inbox have generally covered the following:
- London wasn't as good as Blenheim Place
- London wasn't as good as Goodwood
- £50 for 30 minutes of racing is too much
- There isn't the same family atmosphere as there was at Blenheim or Goodwood
- It isn't an event for British owner as too many competitors are from overseas
- It isn't inclusive as only 550 places are available
- I didn't get in last year
- Brompton only cares about marketing
- You and your Brompton chums get guaranteed entry
- We should boycott the 2018 as so many of loyal owners didn't get in
- We should have a UK Brompton Championships as well as the World Championships
The last time I participated in the Brompton World Championships was 2015 and I have to say I loved it. For 2016 I didn't get in. Last year I didn't actually enter - but eldest Orangette did on my behalf and I still didn't get in. Zoom forward to 2018 and for the third year running I haven't got in. (Can't say I am surprised).
If you got in, congratulations! Will you enjoy the event...absolutely! It will provide lots of memories that you will be able to dine out on for many months and you can say to anyone who listens that you competed at the World Championships of THE premier cycling event. My advice is start the training and preparation now - which is half the fun!
If you didn't get in, bad luck but get over it and try again next year. Some of the comments flying around in these emails and out there on the inter web make me wonder whether they were made by adults? It is almost as if some would be prepared to put their Brompton bicycle on eBay as a result of not getting into the BWC 2018.
I was going to write a general blog post in reply to some of these comments but it occurred to me that I had already done this back in 2015! I post a link to that below.
I will address a couple of these however. Neither I, nor any of my Brompton friends I regularly ride with have had automatic entry into the BWC or any Brompton event for that matter. Like you we sign up and hope for the best. My last BWC was 2015 - as was a certain equally colourful friend of mine. I would like to think I have done my bit for Brompton over the years being a visible presence at all manner of cycling events and hopefully via this blog but there is no special relationship between myself and Brompton as a company and therefore no special treatment.
The one that keeps cropping up is that Brompton doesn't care any more about its customers/existing Brompton owners and is only concerned about marketing. I have never understood how gaining or not gaining entry to the BWC somehow means that Brompton does not care about the people it sells bikes to? As for marketing, Brompton bikes are made/assembled in London and by having the BWC in London - and more specifically in the wonderful location the race actually takes place - they would be crazy not to.
I think some people are expecting something out of Brompton as a company that just doesn't exist anywhere. For example, some people contacting the Managing Director of Brompton Bicycle, Will Butler-Adams when they have a problem with tyres on a new bicycle. Seriously?! Surely that is the job and responsibility of the shop you bought it from?!
What I am trying to express, probably quite badly, is that if you didn't get into the BWC what is the worst that can happen? Come on people, it is one event and one day out of 365. You can still enjoy the delights of riding small wheels whenever and wherever you like. If you got in great! You are in for a treat. If you didn't...there is always next year!